The third module was focussed about design thinking and service design. It was derived from the user research. The design thinking learning about the following:
- Design is more about usability in comparison to how the service looks like. This was explained by Siobhan, when she gave an example of how amazon works.
- There are more than digital solutions: during our presentation assignment we found out that apart from the online service we need the services being provided by the professor, which are both online and in person service.
- Service design and project management are linked to each other: project management includes a concept of agility, which is important for service design as well.
- Service design requires continuous improvement: we need to improve continuously by monitoring and updating the user needs.
To add to this, I also learnt about the 4 stages in design thinking:
- Discovery: we need to conduct research and find the user needs.
- Alpha: we test different ideas and find the best test.
- Beta: in this stage you build and refine a platform based on the above two stages.
- Live: This last stage includes continuous improvement and eventually going live.
In short design service is about research, development and going live with the product with continuous improvement.
Gaurav's blog 